To ramp up the launch of Collection 004, Jayemkayem, of Toronto, created a custom Mixtape for TAIKAN.
About Josephine | Josephine Cruz aka Jayemkayem is a DJ, radio host and music curator currently based in Toronto. Her progressive tastes span rap/trap, R&B, grime, UK garage and beyond, and she has played in cities all over the globe—from Montreal to New York to Indonesia. Along the way she has shared the decks with such names as Venus X, Virgil Abloh, Stretch Armstrong, Boi-1da and more; and opened for such artists including Skepta, Playboi Carti and AJ Tracey. She currently hosts a semimonthly show on London’s popular Radar Radio, and is the only Canadian host with a regular timeslot. In addition to DJing, Jayem is the cofounder of Toronto’s first pop-up radio station, Istolethesoul FM, where she oversees operations, sponsorships, programming and curation.
Festival appearances include Piknic Electronik, Wayhome and NXNE. Corporate clients include Nordstrom, Saks Fifth Avenue, Nike, Jordan, adidas, Sephora, Lululemon, Urban Decay, Red Bull, TIFF and Vice, among others.
About the Mix | “I think about music the same way I think about fashion: there are classic staples and then things that might be more trendy in one particular season. There is a time and place for both, but for me, mixes should always be like classic staples that can be revisited and played, over and over for years to come.
In my opinion, Taikan makes bags for curious, open-minded people who aren’t afraid to go out every day and achieve their goals, whether those goals are related to work, travel or play. My Taikan bags have come all over the world with me as I do all three, so I wanted to reflect that curiosity with the music. As a result, this mix has a wide variety of genres, from baile funk-tinted R&B to UK garage and even some grime.”
Give it a listen and make sure to follow us for more.